Case Study

Autohub's AI-Powered Journey to 570 Hours of Optimized Development

Project Overview

Hours of Development Optimized

0

Company

Autohub

Industry

Automotive Technology

Founded

2024

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The Challenge

Autohub needed a unified platform to transform fragmented car shop operations into a seamless, data-driven customer experience. With inconsistent customer engagement tools and limited analytics capabilities, shops struggled to build lasting customer relationships and optimize service operations.

The Outcome

Autohub successfully launched its MVP within just 570 hours of development time – significantly faster than industry standards for comparable solutions. Initial user testing at GT International Auto Shop has received positive feedback, with the beta now expanding to additional service centers.

Jihad just isn't a developer, he's a knowledgable business strategist that's not just a "yes" man. When an idea or strategy was proposed by us that didn't quite align with the right path, he spoke up and explained his position and why - this is the factor that made him and his company unique.
Justin Crawford

CEO, Autohub

Autohub

Platform Overview

Autohub (initially branded as Shop AI) empowers car service centers to build stronger customer relationships through AI-powered management tools. Their platform seamlessly integrates with shop management systems like ShopMonkey to streamline operations, enhance customer engagement, and drive revenue growth for automotive businesses nationwide.

Challenges

Navigating Autohub's Critical Market Challenges

Car service centers nationwide shared a common struggle: despite strong technical expertise, they lacked practical tools to build lasting customer relationships in an increasingly digital marketplace.

As Autohub began mapping the industry landscape, four critical challenges emerged:

Fragmented Customer Engagement

Car shops relied on disconnected systems for appointments, communications, and payments, creating disjointed customer experiences and missed relationship-building opportunities.

Data Blindness in Decision-Making

Without real-time analytics and performance metrics, shop owners made critical business decisions based on intuition rather than actionable insights.

Unclear Product Direction

Autohub needed a comprehensive strategy to build and scale its platform in an industry with established competitors and specific integration requirements.

Limited Market Presence

Without professional branding and digital presence, Autohub faced challenges in establishing credibility with potential customers and investors.

These interconnected challenges required not just technical solutions but a strategic approach that would transform how car shops built relationships with their customers.

Process

Our Strategic Approach to Building Autohub

To transform Autohub’s vision into market reality, we implemented a structured three-phase approach that prioritized both technical excellence and business impact:

01

Discovery & Strategic Planning

The foundation began with comprehensive market research, competitive analysis, and user interviews to define Autohub’s North Star: achieving feature parity with competitors while delivering unique, high-impact features at competitive price points.

02

MVP Development & Integration

We then prioritized consumer-facing features, building dual dashboards for shop owners and customers while establishing a robust ShopMonkey integration that overcame API limitations through innovative webhook implementation.

03

Brand Development & Market Positioning

Parallel to technical development, we crafted Autohub’s professional identity, including logo design, website creation, and targeted messaging to establish credibility with car shop owners and customers alike.

Solutions

Building Autohub's AI-Powered Ecosystem for Car Service

Working hand-in-hand with Autohub’s team, we engineered a complete platform transformation that bridged critical gaps while preserving automotive service expertise.

Streamlined Shop-Customer Connection

Eliminated communication barriers with AI-powered messaging that automatically updates customers throughout their service journey.

Comprehensive Management Dashboard

Developed intuitive admin interfaces that unify appointments, analytics, and customer data in one place, reducing administrative workload.

Seamless ShopMonkey Integration

Created a robust API connection system that synchronizes critical customer and vehicle data across platforms without manual intervention.

Strategic Brand Development

Established Autohub’s market presence with professional branding, messaging, and website design that resonates with shop owners.

Solution 01 of 04

Comprehensive Product Strategy Development

To transform Autohub from a concept to a market-ready solution, we implemented a structured approach to product planning that maximized impact while managing development complexity.

Strategic Market Positioning

We defined Autohub’s North Star: Achieve feature parity with established competitors while introducing distinctive high-impact features at a price point that would drive rapid adoption.

Consumer-First MVP Planning

We prioritized the development of customer-facing features for the MVP to gather real-world feedback quickly. This enabled rapid iteration based on actual user experiences rather than assumptions.

User-Centered Design Approach

We crafted detailed user personas and comprehensive user stories to ensure every feature addressed the specific needs of both shop administrators and vehicle owners throughout their journey.

Impact – Accelerated MVP Launch

The strategic framework accelerated Autohub’s path from concept to market-ready MVP. By establishing clear priorities and user-centered design principles, the development team delivered the platform in just 570 hours – approximately 40% faster than typical automotive software solutions.

Solution 02 of 04

AI-Powered Customer and Admin Dashboard Development

With the strategic framework in place, we focused on building Autohub’s core platform components: intelligent dashboards that serve both shop administrators and vehicle owners with precisely tailored capabilities.

Admin Dashboard (Car Shops)

We developed a comprehensive management hub that transforms how shop owners understand and engage their customers:

Features Developed:

Appointment Scheduler Configuration

Integrated scheduling that synchronizes with ShopMonkey to eliminate double booking and manual entry.

Calendar View

Visual appointment management that optimizes shop capacity and technician utilization.

Shop Metrics

Created data visualization tools that transform complex performance data into real-time actionable business insights.

Messaging Automation

Built intelligent communication systems that maintain customer engagement without manual intervention.

Customer Dashboard (Car Owners)

We designed an intuitive customer experience focused on transparency, convenience, and control:

Features Developed:

Manage Car Profiles

Personalized vehicle management to store and access detailed vehicle information and service records.

Service and Invoice History

Detailed service and payment tracking that builds trust through complete transparency.

Buy Now, Pay Later

Integrated flexible payment options to improve service affordability and customer satisfaction while maintaining shop cash flow.

Appointment Booking

Simplified scheduling that integrates directly with shop workflows, eliminating booking conflicts.

Impact – Early User Validation

Initial testing at GT International Auto Shop demonstrates strong user adoption of both interfaces. Shop administrators report significant time savings through automated messaging and appointment management, while customers are actively engaging with self-service features, including appointment booking and vehicle management tools.

Solution 03 of 04

Seamless ShopMonkey Integration

To maximize Autohub’s value for car shops, we tackled one of the industry’s most significant technical challenges: creating a reliable, real-time connection with existing shop management systems.

Advanced API Implementation

Implemented ShopMonkey V3 APIs, selecting the optimal integration approach that provided superior modularity and functionality compared to previous versions.

Strategic Endpoint Architecture

To create a complete data ecosystem, we methodically mapped API endpoints to specific platform features, including orders, vehicles, services, and workflow statuses.

Real-Time Notification System

Developed a custom webhook system that delivers instantaneous status updates, ensuring both shops and customers always have current information.

Impact – Frictionless Cross-Platform Experience

The integration successfully established real-time data synchronization between Autohub and ShopMonkey. This technical foundation eliminates double data entry for shop staff and maintains consistent information across systems. The webhook architecture provides the scalability needed for the ongoing beta expansion to additional service centers.

Solution 04 of 04

Go-To-Market (GTM) Strategy and Brand Development

With Autohub’s platform built, the final critical step was developing a compelling brand identity and digital presence to drive market adoption and build industry credibility. Hence, we developed a comprehensive brand identity and digital strategy that effectively communicated the platform’s unique value to both car shops and vehicle owners.

Brand Identity Development

We created Autohub’s distinctive branding, including its logo and impactful tagline: “Customer Management for Auto Shop.

Feature-Focused Website Development

Developed a conversion-optimized website that effectively communicated the platform’s features, benefits, and unique value proposition to potential customers.

User-Validated Design System

Designed detailed user flows, low-fidelity prototypes, and high-fidelity wireframes to validate the MVP with actual users before full development.

High-fidelity prototypes
High-fidelity wireframes

Impact – Market-Ready Positioning

Autohub entered the market with a professional brand identity that immediately established credibility with target customers. The strategic positioning and messaging have facilitated productive conversations with potential beta testers, with several auto shops now evaluating the platform.

Results

The Results of the Autohub-Liberate Labs Partnership

Autohub’s partnership with Liberate Labs has delivered impressive early results that position the company for future success in the automotive service technology space:

Rapid MVP Development

Through modular design and efficient API implementation, Autohub’s platform was developed within just 570 hours—delivering an enterprise-quality solution in approximately 40% less time than industry standards for similar applications.

Successful Initial Deployment

The platform has been successfully deployed at GT International Auto Shop, where both shop administrators and customers are actively using the system. This real-world testing provides valuable validation of the core concept and generates ongoing refinement opportunities.

Strong Early Adoption

Initial users at GT International are actively engaging with the platform’s core features, particularly appointment booking, vehicle management, and service history tracking. This early adoption validates the user-centered design approach and strategic feature prioritization.

Expanding Beta Program

Based on positive initial feedback, Autohub is now expanding its beta testing program to additional auto shops. The scalable architecture and professional implementation provide a solid foundation for this controlled growth phase.

Strategic Foundation for Growth

Beyond the technical implementation, Autohub now has a comprehensive strategic framework, professional brand identity, and clear market positioning. These foundational elements will guide ongoing product development and market expansion efforts.

Jihad and his team have been fantastic. When you want development, you want more than just a vendor; you want a partner. Jihad has been helpful with business decisions and proper product market fit. We’ve been searching for someone who’s trustworthy and who understands our vision, which is very hard to find - we found that with Liberate Labs. I will recommend them to everyone.
Justin Crawford

CEO, Autohub

Tech Stack

Tools and Technologies Used

Backend
NestJS
Database
PostgreSQL
Hosting Server
DigitalOcean
Mobile App Framework
Flutter
Framework Language
Dart
Additional tools
Git

lightweight, high-performance APIs.

ClickUp

Robust, secure, enterprise-ready applications.

Metabase

Seamless AI model integration into workflows.

Userflow

Precise recommendations and enriched data analysis.

Intercom

seamlessly integrate AI workflows into your stack.

Company

Autohub

Industry

Automotive Technology

Founded

2024

Live View

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