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PLG meets ABM

PLG meets ABM

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GTM 🚀

Source: Master Go-to-Market Strategy: GTM Motions, ICP, and AI Products with Google, Bayer Advisor Maja Voje

Untapped B2B SaaS GTM Channel: User-Led Growth

User-led growth, including user referrals, offers a solution to drive growth more efficiently in saturated markets.

Mastering Go-to-Market Strategy

GTM strategy requires continuous refinement based on customer feedback, product-market fit, and competitive pressures.

More businesses are buying SaaS solutions

Combining PLG and ABM for Scalable Growth

Companies can scale quickly while nurturing key accounts by combining PLG and ABM strategies for larger, more complex deals.

Scaling from $1 to $10 million ARR

Companies at the $1 million ARR stage generally do not have these four pillars built out, but in this guide, we will share insights and tactics on how to get there.

Development 💻

Source: Integration Platforms Explained: Simplifying SaaS Development

Integration Platforms: Simplifying SaaS Development

Integration platforms offer a solution to the complex and endless cycle of integrations and reintegrations in SaaS development.

New Framework for Agtech Development Released

It’s interesting to see how extremely capital-intensive startups work. That’s why this ‘Ag Playbook’, from the AgTech world, is interesting.

OperatingSystem is brought to you by Liberate Labs.

Liberate Labs is a SaaS growth studio that helps non-technical CEOs solve GTM, product development, & growth marketing challenges.

The Pitfalls of Rebuilding SaaS Products with AI

Replacing SaaS products with internal AI tools often leads to high costs, poor product quality, and decreased employee morale.

Leadership 🐘

Source: Talent density, feeling special as a service, moving past prompts, and product leadership.

Balancing Creative Risk and Product Leadership

Creative risk is defined as wild ideas that remain unpursued due to high costs in time, money, or reputation.

Insights from Monday.com‘s $1 Billion ARR Achievement

Monday.com reached $1B in ARR with a 34% growth rate and 22% free cash flow margins, offering valuable lessons for SaaS companies.

Tech Startup CEO’s Primary Mission

A tech startup CEO’s main focus should be keeping the vision alive by overcoming challenges, seizing opportunities, and driving growth.

AI Enablement 🤖

Source: Strawberry Jam: A quick hacking session with OpenAI’s new model

Cerebras Breaks GPU Bottleneck on AI Inference

Cerebras’ CS-3 is a record-breaking powerhouse with 900,000 AI-optimized cores, capable of handling AI models with up to 24 trillion parameters.

RAG Systems: Beyond Vector Search

Building a Retrieval-Augmented Generation (RAG) system involves more than just vector search, as demonstrated in a step-by-step guide using PostgreSQL, pgvectorscale, and pgvector.

Quick Hacking with OpenAI’s New Model

An AI enthusiast created a fully working, AI-enabled web crawler in about an hour using OpenAI’s new o1-preview model.

Chatter 💬

Pradeep Rathinam on efficient growth and go-to-market strategies in a mini masterclass on scaling startups.

John Karwoski: know the importance of hardiness in change, particularly when scaling up customer-centric practices.

Arvid Kahl: aggregate behaviors reveal underlying preferences.

Justin Jackson: you need excellent judgment in your problem area for startup success.

Rob Walling on MrBeast Productions’ employee handbook.

Arvid Kahl: the double-edged nature of affiliate links in SaaS, impacting transparency and trust.

Reddit user: successful Product Hunt launches rely on one-on-one conversations rather than broad marketing channels.

Kevan Lee and Shannon Deep: brand is the sum total of all experiences.

That’s a wrap–

We ❤️ SaaS and want to hear from you! What’s on your mind? How can we help? Have a question? Want to share a story? Hit reply and let us know.

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Have a fantastic rest of the week! 🙂

 

We are a high-velocity product team. We drive PLG motions for your SaaS through product management, design, and full-stack development

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